29th Dec 2017. Yusuff Ali M.A., The Chairman & Managing Director of Lulu Group, has inaugurated the new flagship showroom of ‘ABC Emporio’ at Edappally In Cochin. The one-of-its-kind showroom, ABC Emporio in Cochin, will be South India's first premium high-end luxury showroom for interior décor solutions with an area of 35,000 sq. feet. The showroom itself is a virtual treat & inspiration, equipped to provide a virtual reality experience with interactive touch-screen kiosks & e-catalogs, working displays and live demos of the latest technology in luxury from the international brands. It will be a one-stop destination to find the international brands in sanitary wares, bathroom solutions, ceramics, surface decor, luxury decor and allied products in Cochin by bringing more than 100 global brands under an umbrella.